Director of Golf Sales – Strategic Accounts

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Job Description:

  • Define and drive strategy the channel strategy and deploy tailored plans for each strategic partner within that strategy to drive revenue and distribution growth
  • Build and lead a team in support of both current state and long-term growth orientation of this channel
  • Build and maintain strong, connective, long-term relationships with decision-makers and key stakeholders
  • Manage contract/vendor agreement negotiations, pricing, and service-level agreements
  • Collaborate with internal teams (sales, marketing operations, finance, customer support, IT) to ensure high-level service delivery
  • Monitor channel and account performance, track KPIs, and report on key metrics and opportunities
  • Maintain accurate records of customer interactions, contract terms, and account activity in CRM systems
  • Collaborate with executive team to support other company commercial growth initiatives across brands and channels

Requirements:

  • Bachelor’s degree in Business, Marketing, Sports Management, or a related field (MBA a plus)
  • Minimum of 7–10 years of experience in sales, account management, or business development—preferably in the golf, sporting goods, or hospitality industries
  • Experience building and developing high performing and collaborative teams
  • Proven track record of managing strategic accounts and growing revenue across national and/or global territories
  • Deep understanding of the golf industry, including product trends, key stakeholders (PGA professionals, club managers, retail buyers), and competitive landscape
  • Experience working with golf courses, resorts, retail accounts, or golf equipment/apparel companies is highly preferred
  • Strong strategic selling skills with the ability to develop long-term partnerships and deliver customized solutions to key clients
  • Demonstrated ability to negotiate and close large-scale deals and manage high-value customer relationships
  • Experience in managing complex sales cycles with multiple decision-makers
  • Exceptional communication, presentation, and interpersonal skills
  • Ability to influence and build trust with C-level executives, golf professionals, and club decision-makers
  • Strong analytical skills with the ability to use data and market insights to guide strategic decisions and account planning
  • Proficiency with CRM software (e.g., Salesforce), sales analytics tools, and Microsoft Office Suite
  • Willingness to travel (up to 50%) to attend industry events, client meetings, and trade shows
  • Passion for the game of golf and commitment to staying current on industry trends

Benefits:

  • medical and dental
  • vision
  • disability and life insurance
  • 401K
  • PTO
  • paid holidays
  • gear discounts
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